Park Avenue Capital provides integrated services that create a solid platform for communication and investor relations utilizing the latest technology. We have extensive knowledge in email deployment, data acquisition, data mining, search engine networks and optimization, and online media. As part of our creative services, we analyze and determine the best messaging for high conversation rates. Our key investor relations technology services our traditional services work seamlessly to optimize the benefit to your company.

Our key offerings include the following:

° Financing Assistance

Our relationship with the international investment community will allow us to direct you to potential financing sources such as investment bankers, brokerage firms, venture capital groups, individual investors, and special group investors.

° Presentation

We will train your management to develop or enhance a financial presentation.

° Shareholder and Investor Relations

We assume responsibility for shareholder relations by taking all media and investor inquiries (telephone, email, and fax) in-house.

° Enterprise Technology Planning/Architecture

We will utilize our enterprise planning blueprint process to map your company’s technology roadmap. This integrated framework will benefit your company’s core assets from the data model to application model.

° Park Avenue Technology ™ Data Integrity and Asset Management

We will use our unique set of applications and services to manage your data and build an enterprise data model. Because your company’s data is one of its most important assets, we will categorize data assets to increase the valuation of your products and services, and show you how to utilize your data in the most effective and profitable way.

° Integrated Online Branding and Outreach

A consistent online brand with corporate image and credibility is crucial to the success of response management. We understand the importance of campaign messaging and we know the best way to reach the highest rate of conversions for data acquisition.

° Park Avenue Technology ™ Online Media and Website E-Marketing

We can assist your company with its website, data, and e-marketing strategy and delivery, or we can even take it over entirely.

   
   


 
       
    Our data model implementation schedule is comprised of the following stages.

Develop Data Capture Methods
   
   
° Develop Data Model
° Develop database
° Develop application sensors
   
    Capture Data    
 

° Capture and aggregate consumer data
° Gather data integrity information

° Refines collected customer information

    Conduct Data Mining    
   
° Use data mining to extract patterns in user behavior
° Define report specifications
° Report categories must include:

        - Customer merchandise point of entry
        - Customer profiling
        - Customer Lifestyle

   
    Develop Data-Driven Marketing Actions
   
   
° Leverage learning to define marketing action
° Generate timely, campaigns / offers
° Revise specifications monthly
° Set Reporting rules

° Set Data Alerts

   
    Develop Actionable Models
 
   
° Segment customers based on behavior patterns
° Predict next-most-likely purchase
° Model point of entry to determine expected long-term customer value
° Develop response modeling
   
 

Park Avenue Capital 400 Alton Rd Suite #1706 - Miami Beach, Florida 33139
Office: 305 534 3369 / Fax: 305 534 3486
info@parkcap.com  

Park Avenue Technology ™, FORSTER Communications ™ and Park Avenue Consulting ™
are logo Trademark